How do you describe the feeling of a sunset in Ibiza, or diving into the turquoise waters of Miami? Almost impossible. And that was exactly our challenge when, together with the friends at Sublimio, we created The Missing Element: a luxury rental brand offering sea-view residences and dream boats in places like Ibiza, Miami, and Costa Smeralda.

We wanted something that would make you feel good even before you got there. Inspired by the sea, by nightlife, and by that constant, almost desperate urge to escape.

The logo says it all: the “missing piece,” the journey you need, the half that makes you whole.

The tone of The Missing Element — from the website to social — speaks to a specific crowd. People who just get it. Who recognize each other through the vibe, the look, the unspoken dreams. No words needed. And speaking about good vibes: The Missing Element’s website was awarded Website of the Day by GSAP.